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SN&N Electronics

Industry: Product Design

Deliverables:

  • Content Marketing

  • Email Marketing
  • Social Media Marketing
  • Website Building

I led SN&N's content marketing strategies, which included sending out marketing emails to prospective customers, creating their first ever blog page, and collaborating with their CEO to write blog posts.

Blog Examples

The Procedure

Blog Page

Example Blog

Email Examples

Email - General - Draft - 25+ Years of E

The Results

Email - General - Draft - 25+ Years of E

Example Email Sent Out to Prospective Customers

Results

  • Sent out 9 emails

    • Average 30% open rate, which is higher than the 15-25% industry average

    • Average 2.3% CTR, which is aligned with industry average of 2-5%

  • Created 3 blog posts

    • Positive correlation between blog postings and website traffic via Squarespace and Google Analytics

    • Blog page visits contributed to over half of website traffic

       

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